Endorsements Issue Publishes 10/16/24

Election Coverage & Endorsements

Publishes online and in print: 10/16/24

WW is the paramount voice in the Portland area for election guidance.

In one of the most pivotal election years in recent history, and with the general election around the corner, WW offers a way to reach millions of readers each month who WILL be voting this November. Our audience is engaged, civically active, and cares about making their community a better place (we raised $8.3M last November and December from our readers through our Give!Guide initiative).

And, our endorsements publish on 10/16, in print and on wweek.com. Our endorsements will grab the attention of Oregonians across the state as they think through the implications of a new mayor, new city council members and a city auditor, all being decided through ranked-choice voting for the first time in Portland’s history.

Whether you're behind a campaign or an issue that would benefit from an engaged audience at the forefront of conversations around Portland's future - this is the time to advertise in WW.

Buy high-impact SOV units on wweek.com

Our most-viewed units on the site, Desktop Billboards and Mobile Premium Islands, run from Monday through Sunday for one-third (or all) of site traffic. First Look Package includes both units.

  • First Look Package 33% SOV, $1400/week

  • First Look Package 100% SOV, $3100/week

  • Site Takeover (1 day), $2000

Buy a print ad in WW’s 2024 Endorsements Issue

Our Endorsements issue publishes October 16th, 2024.

Print Rates:

  • Full Page, $2200

  • 3-Column, $1800

  • Half Page, $1500

  • 2-Column, $1200

  • 1/4 Page, $850

  • 4-Square, $600

  • Cover Wrap, $5000

Buy an ad in one of our newsletters

We publish three newsletters, our Weekly Newsletter every Wednesday (67k subscribers), our Daily Primer Newsletter everyday (50k subscribers) and our Get Busy Newsletter every Tuesday (17k subscribers).

  • Native Ad, $400

  • Display Ad, $400

  • Banner Ad, $300

Advertise on WW’s Ballot Buddy platforms

Ballot Buddy is a fresh sub-brand of WW, attached to 5 months of content with a goal of demystifying all facets of the local primary elections in November.

What our readers say:

"I felt your endorsements while choosing one candidate or side, did an adept job at explaining the reasoning for the endorsement, research into the endorsement and equal information for the opposing sides as well or concerns WW has with the side they endorsed. I found WW endorsements very useful in my own research regardless of how I felt or chose to vote myself." - Harry, 27

"Ballot measures and voting endorsements are the main reason I read WW." - Valerie, 45

"I don't agree with all of your endorsements, but I welcome your analysis" - Jan, 67

"In truth, I rely heavily on your pre-election coverage. Your endorsements weigh in heavily when I’m filling out my ballot." - Holly, 52